What is traceability?
Traceability refers to the ability to rapidly and accurately track and trace seafood through the entire supply chain (from ocean/farm to plate).
While industry and government regulations have made significant head way in improving the traceability of produce and terrestrial sources of protein, little progress has been made on the seafood front. Without proper labeling and source information, there’s no way industry regulators can ensure the seafood making its way to our supermarkets and restaurants is sustainable.
In addition to the environmental repercussions, consumers are oftentimes paying premium prices for seafood that has been mislabeled. That ahi tuna you’re about to sear…how sure are you that its not skipjack?
Our online dialogue will address these issues and determine how we can work collaboratively to move the industry towards a more sustainable model.
Our chat will include the following participants:
@tate_tj, Director of Seafood Sustainability, National Aquarium
@SpikeGjerde, Chef & Owner of Woodberry Kitchen
@BethLowell, Campaign Director, Oceana
@JohnPatterson48, Chef de Cuisine at Fork Restaurant
@MichaelAnnRowe, Emmy Award-winning Food Blogger and PBS Contributor
@JohnRProfish, Director of Sustainability, Profish
We hope you'll follow along and add your voice to our #SeafoodChat at 2pm EST on November 5th!