Advisory: The National Aquarium is a private nonprofit organization and remains open during the federal government shutdown.

Check Out Our New Blacktip Reef Commercials!

Published August 19, 2013

Our advertising team here at the Aquarium has been hard-at-work producing all new creative pieces to represent our newest exhibit, Blacktip Reef!

The commercials for our new exhibit were shot over three days. Most of the animal footage was captured at our Animal Care Center. The actors were shot in a studio and the entire piece was edited together by our partners over at MGH.

Check out our finished products: 

"Journey" 

Fun Fact: The movement of the animals featured in this commercial matched up organically with the script (those moments are rare when working with live animals)!

"Get Lost"

Fun Fact: We actually tried to match the personality of the actor with the fish appearing in the commercial. It just so happens that this actor felt well-matched with the clown triggerfish!

"Mother and Son"

Fun Fact: This commercial was actually the son's first shoot! Pretty great for a first try!

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