Behind the Scenes - Making of National Aquarium Commercials

Published June 12, 2012

Our team had a blast creating our new advertising campaign. We were joined by the Goetz Brothers directing duo from Los Angeles (who also directed some of our Jellies Invasion campaign pieces), and we think the final product showcases the amazing things you can experience at the National Aquarium.

Take a behind-the-scenes look and see what went into the making of our commercials below!

Now that you've seen and heard our vision, watch the final products and let us know if we hit the mark! (And learn some more behind-the-scenes fun facts!)

"The Blind Date" Fun Fact: We intentionally dressed the female actress in this spot to match our fish! Can you match up the colors?

"Brother & Sister" Fun Fact: This brother and sister actors are ACTUALLY brother and sister! And although some of the dialogue was scripted, the kids were so mesmerized by the dolphins that a lot of their lines were improvised. Clever kids!

"Father & Son" Fun Fact: We were (and continue to be) astounded that this father and son duo are not actually related. They look so similar! Maybe we should get a blood test...

"Workaholic" Fun Fact: The two children in this commercial were actually two random guests enjoying their first visit to the Aquarium. How's that for a first visit?

Previous Post

Featured Stories

Canuck the rehabilitated loggerhead entering the Atlantic Ocean Animal Rescue Update: June Sea Turtle Release

Four sea turtles rehabilitated at the National Aquarium were released in Ocean City, Maryland, earlier this week!

Read the full story

Duncan swimming in the Animal Care and Rescue Center Animal Care and Rescue Center: All Systems Go

The National Aquarium’s new Animal Care and Rescue Center is officially open.

Read the full story

Related Stories

National Aquarium is About to Make Santa Very Jealous...

Published November 26, 2012

Happy Summer Solstice!

Published June 21, 2018